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— ME & EU

— ME & EU

ME & EU

ME & EU

ME & EU


FOUNDERS: Nathan Smith & Sam T Smith


DISCIPLINE:
Campaign, Print, Exhibition & Book Design


YEARS: 2016-2019


FOUNDERS: Nathan Smith & Sam T Smith


DISCIPLINE:
Campaign, Print, Exhibition & Book Design


YEARS: 2016-2019


FOUNDERS:
Nathan Smith & Sam T Smith


DISCIPLINE:
Campaign, Print, Exhibition
& Book Design


YEARS: 2016-2019

ME & EU is a collection of postcards written and designed by UK-based creatives that were sent across Europe as a means to reconnect the UK with the EU in the wake of Brexit.

At a time of introspection, ME & EU aspired to look outwards, to reach beyond island shores and reconnect. And as the British government formally triggered Article 50 of the treaty on the European Union, 116 postcards were mailed out across all remaining 27 EU countries.

The ME & EU postcards provided an intimate medium for individuals wishing to remain in touch to express their message visually: many are quiet, personal, and heartfelt, others are dissenting and defiant. But together, they form a powerful and passionate voice with an underpinning spirit of humour and positivity. Collectively, they’re a visual narrative of a country in transition.

This creative, collective view of Brexit is now documented in the ME & EU postcard book. Through its perforated, tear–out format each postcard is able to be physically used as a means to continue the dialogue with our EU neighbours.

Project founded by Nathan Smith & Sam T Smith. Book published by Common Practices (Craig Oldham). Individual postcards designed by 150 UK & EU based creatives. Motion design by Harry Lee. 

→ Visit ME & EU

ME & EU is a collection of postcards written and designed by UK-based creatives that were sent across Europe as a means to reconnect the UK with the EU in the wake of Brexit.

At a time of introspection, ME & EU aspired to look outwards, to reach beyond island shores and reconnect. And as the British government formally triggered Article 50 of the treaty on the European Union, 116 postcards were mailed out across all remaining 27 EU countries.

The ME & EU postcards provided an intimate medium for individuals wishing to remain in touch to express their message visually: many are quiet, personal, and heartfelt, others are dissenting and defiant. But together, they form a powerful and passionate voice with an underpinning spirit of humour and positivity. Collectively, they’re a visual narrative of a country in transition.

This creative, collective view of Brexit is now documented in the ME & EU postcard book. Through its perforated, tear–out format each postcard is able to be physically used as a means to continue the dialogue with our EU neighbours.

Project founded by Nathan Smith & Sam T Smith. Book published by Common Practices (Craig Oldham). Individual postcards designed by 150 UK & EU based creatives. Motion design by Harry Lee. 

→ Visit ME & EU

ME & EU is a collection of postcards written and designed by UK-based creatives that were sent across Europe as a means to reconnect the UK with the EU in the wake of Brexit.

At a time of introspection, ME & EU aspired to look outwards, to reach beyond island shores and reconnect. And as the British government formally triggered Article 50 of the treaty on the European Union, 116 postcards were mailed out across all remaining 27 EU countries.

The ME & EU postcards provided an intimate medium for individuals wishing to remain in touch to express their message visually: many are quiet, personal, and heartfelt, others are dissenting and defiant. But together, they form a powerful and passionate voice with an underpinning spirit of humour and positivity. Collectively, they’re a visual narrative of a country in transition.

This creative, collective view of Brexit is now documented in the ME & EU postcard book. Through its perforated, tear–out format each postcard is able to be physically used as a means to continue the dialogue with our EU neighbours.

Project founded by Nathan Smith & Sam T Smith. Book published by Common Practices (Craig Oldham). Individual postcards designed by 150 UK & EU based creatives. Motion design by Harry Lee. 

→ Visit ME & EU

ME & EU is a collection of postcards written and designed by UK-based creatives that were sent across Europe as a means to reconnect the UK with the EU in the wake of Brexit.

At a time of introspection, ME & EU aspired to look outwards, to reach beyond island shores and reconnect. And as the British government formally triggered Article 50 of the treaty on the European Union, 116 postcards were mailed out across all remaining 27 EU countries.

The ME & EU postcards provided an intimate medium for individuals wishing to remain in touch to express their message visually: many are quiet, personal, and heartfelt, others are dissenting and defiant. But together, they form a powerful and passionate voice with an underpinning spirit of humour and positivity. Collectively, they’re a visual narrative of a country in transition.

This creative, collective view of Brexit is now documented in the ME & EU postcard book. Through its perforated, tear–out format each postcard is able to be physically used as a means to continue the dialogue with our EU neighbours.

Project founded by Nathan Smith & Sam T Smith. Book published by Common Practices (Craig Oldham). Individual postcards designed by 150 UK & EU based creatives. Motion design by Harry Lee. 

→ Visit ME & EU

ME & EU is a collection of postcards written and designed by UK-based creatives that were sent across Europe as a means to reconnect the UK with the EU in the wake of Brexit.

At a time of introspection, ME & EU aspired to look outwards, to reach beyond island shores and reconnect. And as the British government formally triggered Article 50 of the treaty on the European Union, 116 postcards were mailed out across all remaining 27 EU countries.

The ME & EU postcards provided an intimate medium for individuals wishing to remain in touch to express their message visually: many are quiet, personal, and heartfelt, others are dissenting and defiant. But together, they form a powerful and passionate voice with an underpinning spirit of humour and positivity. Collectively, they’re a visual narrative of a country in transition.

This creative, collective view of Brexit is now documented in the ME & EU postcard book. Through its perforated, tear–out format each postcard is able to be physically used as a means to continue the dialogue with our EU neighbours.

Project founded by Nathan Smith & Sam T Smith. Book published by Common Practices (Craig Oldham). Individual postcards designed by 150 UK & EU based creatives. Motion design by Harry Lee. 

→ Visit ME & EU


FOUNDERS: Nathan Smith & Sam T Smith


DISCIPLINE:
Campaign, Print, Exhibition & Book Design


YEARS: 2016-2019


FOUNDERS: Nathan Smith & Sam T Smith


DISCIPLINE:
Campaign, Print, Exhibition & Book Design


YEARS: 2016-2019

Close up_Postcards_quarter view_1920px
Sarah Bethan_Front
Sarah Bethan_Back

Sarah Bethan Jones

Chester Holme_Front
Chester Holme_Back

Chester Holme

Jim-Sutherland_Front
Jim-Sutherland_Back

Jim Sutherland

Patrick Thomas_Front
Patrick Thomas_Back

Patrick Thomas

ME&EU_Postcards_GridView
Studio MUT_Front
Studio MUT_Back

Studio MUT

Noemie-Girard_Front
Noemie-Girard_Back

Noemie Giraud

Max Guther_Front
Max Guther_Back

Max Guther

Studio Dumbar_Front
Studio Dumbar_Back

Studio Dumbar

1_Cover_Hero
10_Perforation
11_Page_Fan
2_Logo_Foiling
9_Page_Chris-Godfrey
ME&EU_Torino_1
ME&EU_Torino_2
ME&EU_Torino_3

PROJECTS   → D&AD NEW BLOOD 2014